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Pierce Noonan

Pierce Noonan

Managing Director and CEO

Telephone: +44 (0) 20 7016 1700, Email: pierce@dnw.co.uk

As Managing Director and CEO, Pierce oversees all business operations and strategic development, as well as maintaining an active role within the company’s medal department, in which he is an experienced specialist.

Pierce received his state education in Essex, leaving school aged sixteen to pursue his ambition of working for himself in an auction business. Entrepreneurial by nature, he had already been involved in buying and selling antiques all through his teenage years as well as various other ‘schoolboy business ventures’.

In 1990, aged 19, following three years working in his own antique business, Pierce decided to apply for a job at the major London auction houses ‘keen to gain experience at a much higher end of the market.’ His lack of formal qualifications were to prove a barrier, although he was offered and gratefully accepted a job at Glendining's in New Bond Street (then the coin and medal department of Phillips Auctioneers) as their 'Postal Supervisor'. Once settled in this role Pierce quickly realised that the competitive hustle and bustle of London was where he needed to be and he relocated to the city on a permanent basis. He was soon working alongside such medal luminaries as Donald Hall and Michael Naxton, both then medal consultants at Glendining’s and within two years was working full-time on auctions of military medals, before being made the auction house’s resident expert in 1993.

Two years later in 1995, Pierce was asked to work at Spink (then part of Christies), which offer he accepted and where he had a very educational 18 months working alongside John Hayward, who is now employed as a consultant at DNW. Pierce, however, was beginning to realise that whilst he enjoyed being a medal specialist, his real passion was for the mechanics of business and keen to work for himself again, in 1996, aged 25, he accepted an offer to join a new and fast-rising company as a director and partner moving to what was then called Buckland Dix and Wood (now known as DNW). Since this time the company has established itself as a major international specialist in medals, militaria, coins, paper money, tokens and jewellery.

Born to an Irish father and English mother Pierce has always had a passion for the countryside. Pierce has four children and along with his wife Victoria now lives in the South Downs National Park on their thriving small-holding, where he has also turned his love of farming into a business, setting up a 75-acre deer farm on a previously derelict agricultural site. In reflective moments Pierce likes to indulge himself by sipping a single malt from his extensive collection of Islay whisky.